Museums and other historic sites often forbid the public from bringing food and beverages inside, but not so with the Hangzhou home of Chiang Kai-Shek’s son, former Chinese Nationalist Party leader Chiang Ching-kuo. The historic 335 square meter West Lake property now includes a McDonald’s, where eating and drinking is, well, kind of the point.
Public reaction to McDonald’s plans to expand into West Lake, a Chinese tourist landmark often referred to as “heaven on earth”, was predictably dismissive. The Qianjiang Evening News criticized the plan, writing, “In the future, will Uncle McDonald (Ronald McDonald) with his red hair, and big smile on his face, be sitting on a bench just metres away from the Broken Bridge?” Online netizens reacted much the same. “This is a joke,” one person wrote on Weibo. “Can we turn Mao’s old house into a KFC?”
However, the outrage was not enough to sway the proposal. In addition to McDonald’s, a Starbucks also opened on the property two months ago.
Before approving the proposal, former Deputy Director of the Zhejiang Provincial Administration of Cultural Heritage, Chen Wenjin, argued the residence was a cultural resource and that any commercial proposals should pass the scrutiny of government agencies and experts.
Chen also said the administration would ensure that the residence’s facade and internal structure remain unchanged, and that the residence would continue to serve the public good.
Chiang Ching-kuo was given the two-story residence by the mayor of Hangzhou after the Kuomintang successfully repelled the Japanese invasion during World War II. Ching-kuo’s father, Chiang Kai-shek, was given another residence, also on the West Lake property. Chiang Ching-kuo is said to have planted many of the trees on the property.
After the Kuomintang was ousted from mainland China by the Communists, Chiang Ching-kuo eventually succeeded his father and became President of the Republic of China (Taiwan) where he enacted press and free speech reforms, and allowed local Taiwanese to obtain positions of power in the government.
This isn’t the first time Western fast food franchises have set up shop in culturally-significant locations. In 2007, following a campaign initiated by former CCTV anchor Rui Chenggang, public outcry forced Starbucks to close a store it had opened at the Forbidden City in Beijing.